The Challenge:
Jouer is an up and coming cosmetics company founded by former executives of the entertainment industry. Their innovative products and unique philosophy needed a truly one-of-a-kind web presense and branding strategy. In addition, they wanted a robust e-commerce solution that would compliment their in-store sales, and integrate seamlessly with their fulfilment house.

The Solution:
Working closely with the Jouer executives, we crafted a beautiful site that expresses Jouer's sense of luxury and elegance. A well thought out archecture resulted in a highly user-friendly shopping experience. An unique interactive makeover feature allows visitors to explore Jouer's colors, reinforcing Jouer's tagline, "Come play with Jouer". In addition, we built the entire e-commerce site using sophisticated and proven software design patterns and Java technology. We utilized web services to have the website communicate directly with Bank of America and their order fulfillment house in real time, resulting in a robust site that high in style and functionality.

The Outcome:
The Jouer Cosmetics website has been featured in various beauty magazines, and was nominated in 2005 for a Webby Award in the beauty category. We continue to work closely with this Jouer on monthly updates, member newsletters, and other specialized features and promotions.